Goal and mission:
To create an experimental technological art space in which, as in a cultural cauldron, collaborations of artists from around the world will fuse to create and present ambitious exhibitions, events and festivals.
The core of the space:
The ability to combine a variety of programs and disciplines, from cooking courses to philosophical symposia a mutually beneficial symbiotic fusion of everything with everything.
The constants of the corporate identity:
Greek lambda, the use of the well-known word cola (understandable in all languages and to everyone), combinatorics with any possible colors, conciseness of the logo and the ability to integrate into any communication materials (artists, exhibitions, events, concerts, etc.).
Events that place in the art cluster:
- Digital media art/digital-art
- Experimental and alternative music
- Cinema art
- Philosophical discourse
- Site-specific installation and artistic intervention
- Performance art and drama
- Anthropological research
- Raves and parties
The developed branding was a meticulous embodiment of the main concept of the new art cluster — “a mutually beneficial symbiotic connection of everything with everything”.
An additional advantage in line with the same idea of universality and synergy was the exceptional combination of elements of identity with all colors and the ability to integrate visuals into any communication materials (from posters to the works of artists).
- Seating
- Stage
- AV (audio/visual)
- Food & drinks
- Event planning service
- Large capacity space
